
about me
I design thoughtful digital experiences at the intersection of product, consumer behavior, and visual storytelling.

I'm a Cognitive Science student at UC Berkeley interested in the intersection of design, consumer behavior, and marketing.
I've worked across global marketing, business development, social media, and UI/UX design, which has shaped how I think about products from both a user and business perspective.
I enjoy turning observations about everyday products into ideas — whether that means redesigning a user flow, developing a product concept, or thinking about how a brand can better connect with its audience.
education
UC Berkeley
B.A. Cognitive Science & Design
Aug 2024 — Present
focus
UI/UX Design · Marketing Strategy · User-Centered Design · Consumer Behavior

